Director, Software Engineering — Marketing Intelligence (AI & Agents)

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Job Category

Software Engineering

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Role Overview
As a Director of Software Engineering within the Marketing Intelligence group, you will lead the next generation of AI-driven marketing solutions. Salesforce Israel is the global hub for Marketing Intelligence, and this role is at the center of our most ambitious pivot: Agentic Automation. You will be responsible for managing 2-3 high-performing scrum teams (16-20 Individual Contributors), overseeing the architecture and delivery of autonomous AI agents that help marketers optimize spend, analyze campaign performance in real-time, and bridge the gap between Data Cloud and actionable business outcomes.

Your Impact
Strategic Leadership: Define and execute the technical roadmap for the Marketing Intelligence platform, specifically focusing on Agentforce capabilities, LLM integration, and real-time data harmonization.

Team Evolution: Manage, mentor, and scale a world-class engineering organization of 16-20 engineers. Foster a culture of "Owner-Mindset," technical excellence, and rapid iteration.

Architectural Stewardship: Guide the design of complex, distributed backend systems that leverage Data Cloud to power autonomous agents (e.g., Paid Media Optimization Agents).

Cross-Functional Synergy: Partner closely with Product Management, Data Science, and Salesforce Research to transform cutting-edge AI models into scalable, enterprise-grade products.

Operational Excellence: Drive the full software development lifecycle in a hybrid engineering model, ensuring high availability, security, and performance for thousands of global enterprise customers.

Required Skills
Engineering Leadership: 10+ years of experience in software engineering, with at least 5+ years in a senior management/director role leading multiple teams in a high-growth environment.

AI & Intelligence Domain: Proven experience building and deploying AI-driven products. Familiarity with LLM orchestration, prompt engineering, and agentic workflows (e.g., LangGraph or similar frameworks).

Technical Depth: Strong background in distributed systems, big data architecture (Spark, Snowflake, or Data Cloud equivalents), and backend technologies (Java, Python, or Go).

Marketing/AdTech Context: (Preferred) Experience in Marketing Intelligence, AdTech, or Analytics, understanding KPIs like ROAS, Attribution, and Audience Segmentation.

Scale: Experience operating at "Salesforce Scale"—handling millions of events and complex data pipelines with zero downtime.

Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

Benefits & Perks

Check out our benefits site which explains our various benefits, including wellbeing reimbursement, generous parental leave, adoption assistance, fertility benefits, and more.

Open to Flex (1-3 days/week in the office), or Office-Based (4-5 days/week in the office).

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.